Logo and Package Design
Old Roots Caribbean Lager
Flavor of the Caribbean
The Challenge: An original beer package design based around an event or landmark in Connecticut.
Project: The Westside Reggae Festival has brought together thousands of people and families to celebrate all that is Caribbean culture and reggae music. Old Roots is a full bodied, clear and refreshing lager that does the same thing: it celebrates Caribbean culture and reggae music.
This project was originally completed in February 2018 and revisited in December 2018